Work Experience
Publicis in the West , August 2009 to the present
Creative Director
Created work for the vacation rental specialist, HomeAway, in both traditional and interactive media. Part of the team that helped win the Chevrolet account from an incumbent who had held the business for 91 years. In addition, helped create work and manage teams on the T-Mobile account.
Clients: T-Mobile, HomeAway, Chevrolet
Schematic, Los Angeles, March 2009 to July 2009
Freelance Creative Director
Charged with overseeing creative for Target out of the Minneapolis and Los Angeles offices, as well as working on and winning a pitch for 3M.
Clients: Target
Juxt Interactive, June 2008 to February 2009
Creative Director
Charged with managing a team of creative’s and reviewing their work. In addition, partnered with GSD&M in Austin to create work for the interactive portion of their pitches on Popeye’s, Home Depot and Embassy Suites.
Clients: Coca-Cola, Sprite, Qualcomm, GSD&M
FCBi , March 2007 to June 2008
Associate Creative Director
Creating print, online videos,viral films, banners and websites for the North American and global markets.Also charged with mentoring junior creative’s.
Clients: Motorola ( Motorola Q) Starbucks
Digitas , February 2006 to march 2007
Associate Creative Director
Used general advertising skills to turn an account that was purely interactive into one that produced TV and print worldwide, in addition to viral films and websites.
Also given the responsibility for mentoring other copywriters on the account.
Client: Samsung ( R7 television, Blu-raydisc player, K5 MP3 player, Samsung Ultra Mobile Phone)
JWT, New York , February 1998 to October 2006
Partner, Associate Creative Director
Created and supervised the production of domestic television and print advertising for Smirnoff brands,Trident gum, Kellogg’s Crispix, The Corcoran Group, HSBC, Bermuda Tourist Authority and Talisker Single Malt Whisky. Created, developed and executed global television advertising campaigns for Kleenex for four years. Selected as one of the WPP ‘High Potential’ 100, the holding company’s talent development program. Part of the new business team that pitched and won accounts,including Sun Microsystems, Bermuda Tourist Authority, Merrill Lynch and KPMG.
Clients: HSBC, The Corcoran Group, United Distillers (Smirnoff Ice, Smirnoff Twisted, Bailey’s Irish Cream, Talisker whisky) Kleenex, Warner Lambert (Trident gum, Trident Advantage) Kellogg’s (Crispix, Raisin Bran Crunch) Bermuda Tourist Authority, Lipton Iced Tea.
JWT, Hong Kong , December 1994 to January 1998
Regional Creative Director
Created a regional TV and print advertising campaign for De Beers that ran throughout the Asia Pacific region. This involved taking meetings with high-level clients in London, Bangkok and Hong Kong. Also took responsibility for major international shoots in Kuala Lumpar, Los Angeles and Bangkok. Created a major TV and print campaign for Hong Kong Telecom in the Hong Kong market. In charge of reviewing creative work on Rolex, Australian Tourist Commission and Hong Kong Telecom
Clients: De Beers, Hong Kong Telecom, Rolex,Australian Tourist Commission, San Miguel Beer.
Saatchi & Saatchi, London , January 1994 to November 1994
Freelance Copywriter
Clients: British Airways, Castlemaine XXXX, Silk Cut.
Generator, London, April 1993 to December 1993
Freelance Copywriter
Clients: Mitsubishi Motors, STA Travel, Barclays Bank
Laing Henry Hill Holliday, London – March 1992 – March1993
Junior Copywriter
Clients: William Grant Whisky, Mercantile Credit, Grand Metropolitan.
McCann Ericsson, London – July 1991 – July 1992
Junior copywriter
Clients: Nestle, Black & Decker, Coca-Cola, Van den Berghs, Esso, Anti-Litter Campaign. |
